"How to Build a Culture of Innovation? Through Leadership."


Why: Is innovation important to your company’s future? 94% of CEO’s surveyed said yes. So . . . how can leaders of the future become more innovative and learn to lead innovative teams? Innovating is a skill that can be taught - like giving feedback, or data analysis. Some of the most innovative companies in the world rely upon a process and mindset called “Design Thinking” (Apple, Google, Amazon, Cisco, etc.). Now, one of the world’s leading practitioners of Design Thinking - John K. Coyle - has created a cutting edge new course to share these skillsets, mindsets, and tools.

Who: John K. Coyle has over 30 years experience of leveraging Design Thinking to identify game-changing ideas and achieve breakthrough performance. John is also master storyteller and inspiring trainer. John shares stories, tips and techniques to solve old problems in new ways and intersperses proven frameworks with fascinating case studies from his storied past - including how he used Design Thinking to “hack” his sport of speedskating and win an Olympic silver medal, and how he helped a fortune 500 wireless telecom to leverage these techniques to invent a new value proposition that fundamentally changed a 1.2 trillion dollar industry. John’s roots in Design Thinking and innovation are very deep starting with his degree in product design from Stanford University, where the father of Design Thinking, David Kelley, was his academic advisor.

How: John's interactive online training course, The Innovation Leadership Development Series, provides a scalable, cost-effective, and efficient alternative to expensive and time-consuming executive education programs. The course is delivered in micro-learning segments and contains 7 subject matter modules, 35 videos, downloadable tools and tips, learning check-ins, and an optional coaching program to help participants leverage the material to progress in their careers. In this program, John brings you the same powerful tools and mindsets he shares via lectures and workshops at Kellogg, Marquette and other universities as well a companies like Coca-Cola, PwC, Allstate, American Airlines and Cisco who have repeatedly hired him to deliver leadership development training workshops. John’s most impactful material is now available to YOU on this virtual platform.

Data driven tools and frameworks + engaging storytelling + mobile access at your convenience = RESULTS & SUCCESS!


Contact John’s training manager [email protected] for a demo or to discuss group enrollments.

The Innovation Leadership Development Series includes these seven

content-rich courses & bonus materials.

Or, you can purchase any individual courses a la carte.


Innovation Primer and Mindsets


Innovation is hard, but not if you have been given the right tools and mindsets. This course includes:


• Innovation primer (what is effective innovation) and where an organization should invest its resources.


• Introduction to two innovation archetypes (personalities) that are essential for innovation to succeed - Creative Visionaries and Operators.


• Discover the pitfalls of not having a good balance of these archetypes.


$89 - Click for more details

Innovation Processes, Tools and Culture

Design Thinking is a powerful tool for innovating and solving problems.


Knowing about Design Thinking is not enough - leaders must also create a workplace culture that nurtures and encourages innovation.


This course includes:

• Design Thinking overview and explanation.

• How to create (and how not to create) a culture of innovation.

• We’ve seen the Agricultural, Industrial and Information Ages – now it is time to prepare for the new economic era – the Conceptual Age.

• Leadership skills for the Conceptual Age.

$89 - Click for more details

Innovation Kryptonite: Knower vs. Learner

Some well-intentioned leadership behaviors have unintended consequences that can kill innovation efforts and cause employee departures. Based on case studies, learn the key characteristics of the “knower” mindset (closed to innovation) and the “learner” mindset (open to innovation).


Discover language and tools you can immediately put into practice to encourage the learner mindset to flourish, boost employee retention, and kick-start innovation on an individual and group level.


$89 - Click for more details

The Resilient Innovation Leader

Leading innovation is hard, You are going to face extreme challenges and difficulties. In this course, Innovation leaders will:


• Learn the neuroscience of stress and performance.


• Discover three essential and simple resilience-boosting techniques to begin using today.

• Explore a new model of resiliency, one where proactive challenges are designed to build capacity for even greater performance under pressure and adversity.


• Master the 3 R’s – Reduce, Recover and Reframe.


$89 - Click for more details.

Innovation Antibodies

When change is coming, and the pressure is on, unpleasant drama can rear its ugly head. Teams can fall into a “conflict cycle” that include people who act as victim, rescuer, and persecutor.


Learn to identify this behavior, then reframe it and create a healthy innovation ecosystem with the roles of coach, challenger, and innovator.


$89 - Click for more details

Design Thinking For Strengths-Based Leadership

Innovation leaders must lead with their strengths. In this course, through the metaphor of sport, you will:


• Apply the Design Thinking process to your personal strengths and weaknesses.


• Uncover hidden strengths or blind-spot weaknesses.


• Become empowered to leverage your unique strengths (and design around weaknesses).


$89 - Click for more details

Design Thinking For Your Team and Your Business

Innovation Leaders will succeed only by drawing on the strengths of their teams. With this course, you will:


• Understand how Design Thinking Applies to Teams.


• Assess strengths and weaknesses of key players on your team and apply Design Thinking to leverage the results.


• Apply Design Thinking to a business problem.


• Appreciate how much Innovation Leadership matters.


$89 - Click for more details

Bonus Materials


Extra Credit and advanced topics for Design Thinking Academy Insiders.


$89 - Click for more details

John K. Coyle


John is one of the world's leading experts in "Design Thinking” and Innovation. John's courses will fully engage you because he combines the exhilarating stories of a champion athlete with the data and intellect of a professor and best-selling author. 

John is the founder of the Design Thinking Academy, and a graduate of Stanford University with a degree in Engineering - Product Design (Design Thinking) and Northwestern’s Kellogg Graduate School with an MBA in organizational behavior, marketing and entrepreneurship. He has served as head of innovation for a Fortune 500 wireless telecom and SVP of innovation for a leading strategy consultancy.

John is a world class athlete in two sports (cycling and speedskating) and an Olympic silver medalist, as well as an NBC Olympic Sports analyst, and a guest lecturer on Innovation at several leading universities (Kellogg, Marquette, CEDIM). John is a two time TEDx speaker, and an award-winning author of two books, including the 2018 best seller: Design For Strengths: Applying Design Thinking to Individual and Team Strengths. 


Your enrollment includes all this:

  • Seven courses loaded with 35 instructional videos from John K. Coyle, reinforcement tools and reflection questions
  • Content-rich downloadable materials
  • Available anytime on your mobile device or PC
  • Bonus content for Design Thinking Insiders

Join today!

Select the Package that Works for You

Or contact John’s training manager [email protected] for a demo or to discuss group enrollments.

$197/month

Immediate Access to all 7 Courses plus Bonus Materials - 3 monthly payments

$497

Immediate Access to all 7 Courses Plus Bonus Materials

$997

All Courses Plus One-on-One Coaching